Why Life Insurance Is Harder Than You Think

Mahen Gunarathna, Chief Marketing Officer at Union Assurance PLC, explains why life insurance is far more complex than many people realize.

Unlike general insurance, life insurance involves medical underwriting, customer health assessments, regulators, and multiple stakeholders — making the customer journey much more challenging to simplify.

What’s the biggest friction point in financial services today?

🤝 This is a Money Playschool x Mession Academy Collaboration

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